OMR, the Old Mahabalipuram Road, is a major thoroughfare in Chennai. It is famously called the IT corridor, since many of the IT and ITES firms have their offices along the OMR. Apart from the IT companies, there is a large Cyber City for MSME industries developed by the Small Industries Promotion Corporation of Tamil Nadu. Following the industrial development along OMR, the TNRDC has commissioned a public art project along it, which will budget around ten million rupees.

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